An image of a watch for advertising and promotion involves much more than just showing the physical object in detail. It’s more about crafting the right mood and telling its story as an upscale brand. Adjusting the leather band, bringing out the metal’s gold tone, moving the hands to frame the brand name, building a warmer and more dramatic environment, and fine tuning the lighting and color balance to create a powerful image that puts the focus on the watch and really shows off its understated elegance.