PRODUCTS
Maximize Your Mini
Photography: Alan Rowe
A promotional campaign called for a studio shot of a Mini, but there wasn’t time or budget available to make that happen. So we created a “non-studio” shot starting with a Mini shot on the street. The client loved it but worried about using an image from Mini’s advertising. We had to walk them through the process of how we had created the image. Separating elements, replacing windows, cleaning up reflections, adding realistic shadows, tweaking the details, and adding the perfect studio environment.