An image of a glass of bourbon shouldn’t just be left to the client’s imagination. Images are often needed to pre-visualize campaigns, and those images sometimes become final art. Understanding exactly what is needed in an image can make a huge difference in getting precisely the image you need. Setting up a makeshift studio, isolating elements, cleaning up glass, creating reflections, manipulating light and reflections, adjusting color to match physical product to create an overall image that is both matter of fact and elegant.